There’s no such thing as a free lunch when it come to Search Engine Traffic. So make sure you scoff at anyone who tells you something is “free.” If you receive traffic from some place and it costs nothing, but you had to spend 300 hours to generate it, was it free? No, at worst, you could have earned minimum wage for those 300 hours. That is—at worst—it cost you 300 hours multiplied by minimum wage.

At best, you could have been doing something productive with your business that would have earned you ten times more than minimum wage during each of those hours. So don’t listen to this “free traffic generation” nonsense. Even traffic that comes from search engines has a cost – and that’s your time.

Now, with that caveat in mind, there is such thing as relatively cheaper traffic. If it takes you very little time to optimize your search for the search engines—and the result is considerable “organic” search engine traffic—well, great; you should generate traffic through search engine optimization.

In general, traffic that comes from search engine optimization does actually turn out to be quite cheap. In exchange for the time it takes to create some relevant content, use the proper tags, and exchange a few links, you could get a steady flow of several hundred visitors per day to your site.

If your wage is the only cost, this will be relatively cheap in comparison to pay per click traffic, which could cost you several dollars per visitor.

Other than simply being cheap, organic search engine traffic is also good for a number of other reasons. One obvious reason is that you do not have to spend time monitoring the flow of organic SEO traffic for fear that you will exceed your budget.

With PPC, you have to constantly check your Adwords account and other PPC accounts to determine how well your ads are performing. This is not so with organic search engine traffic. And the less time you spend thinking and actually generating traffic, the more you profit per visitor. If you spend your whole day watching statistics and you think you’re in profit – then you’re not adding your own wage to the equation.

Another major benefit to using organic search engine traffic is that it tends to convert better. In fact, many experts would argue that it converts much better than links from “sponsored” sections – even if they are on a search engine.

People tend to be considerably more skeptical of anything that looks like an advertisement. In contrast, if your site comes up as the first non-sponsored result on Google for a particular keyword, you will gain enormous credibility for that fact alone.

Last, there is one other major benefit of organic search engine traffic: high rankings tend to beget high rankings. That is – if you maintain the top position for certain keywords on Google, there’s a good chance sites will start linking to you, as you will be considered an “authority” on your topic.

This will solidify your top ranking and also improve your ranking for other keywords. In this sense, high search engine rankings can beget high search engine rankings.

And there you have it: there are several major benefits to using organic search engine traffic over popular alternatives, such as pay per click traffic.

Even though organic search engine traffic isn’t truly “free”—it costs your time at the very least—it may be considerably cheaper than other forms of traffic generation. Not only will it covert better than “sponsored links,” but it may beget future traffic; and will cost comparatively less.

——————————-

To your SEO success,
Joe Golson
Online Marketing Solutions

Generate Massive Traffic and Crank Up the Exposure Your Websites Receive by Tapping Into the Unlimited Power of Today’s Top Search Engines

=================================

If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!

Related posts

• How To Make Your Website Search Engine Ready (0)

Getting high rankings in search engines might seem like a completely impossible task. In fact, you might ask how you—a person with relatively little money and few resources can out compete large, well-funded corporations when it comes to search engine ranking.

Is it indeed possible at all? Or is it simply bait that shovel-sellers use to trick you into purchasing a product? “Yes, you too could rank #1 on Google in 24 hours!” We’ve all heard this line and similar ones.

I have good news for you: obtaining top rankings on Google isn’t really something you could do overnight. And that’s a good thing. Otherwise, other marketers could use the same trick to get ahead of you easily. Instead, getting top rankings on search engines is a slow, but rational, process. And the whole process starts with the creation of your home business site.

You might not realize this initially, but creating an affiliate site—as opposed to selling all of your own content—gives you a number of distinct advantages over people who are selling their own products. First, it allows you to quickly create an entire site around a much focused topic. Why is this important?

For one simple reason: the more narrowly focused your website is around a particular topic, the better it will rank on search engines. If, for instance, your site is a conglomeration of 35 different sales pages on totally unrelated topics, you will not rank well. If, on the other hand, your site only contains information about cranberry sauce, then you are likely to rank very well on keywords related to cranberry sauce.

Now, in addition to affirming the above (that affiliate sites can rank well in search engines), it is also important to emphasize that you should limit the scope of your site insofar as it is practical. Additionally, while you might sell products you created yourself, you should use content that you created (or hired someone else to create).

Articles scraped from directories and copied-and-pasted salesletters are duplicate content and are unlikely to help you perform better on the search engines.

However, with that said, there are a number of ways in which you can quickly generate information about affiliate products that you couldn’t do otherwise. One popular way to create content for affiliate sites is to create a “top 10 product” section, where you can include reviews on the best CB products for that particular niche.

If you haven’t actually used the products, you don’t have to claim that you did. All you have to do is summarize points in the salesletters (and explain that this is what you are doing) and paraphrase testimonials. This will allow you to give visitors the short version of the salesletter, which will count as unique content for your site.

Other ways to improve your search engine rankings include things such purchasing massive amounts of unique, focused, relevant content (i.e. articles, reports, etc.) and uploading them to your site.

For instance, you could do keyword research on your topic, find keywords that receive a lot of queries (but do not have a lot of sites returned on Google), and hire a ghostwriter at http://www.elance.com to create an article optimized for each.

However you decide to generate traffic for your site, keep this in mind: you cannot get a top ranking in Google overnight. It simply doesn’t happen. You can do it, but it will require work. And when you finally do get that spot—and the traffic starts rolling in— you’ll be happy that those 24-hour tricks are myth, rather than reality.

—————————-

To your SEO success,
Joe Golson
Online Marketing Solutions

Generate Massive Traffic and Crank Up the Exposure Your Websites Receive by Tapping Into the Unlimited Power of Today’s Top Search Engines

Related posts

• No related posts.