Posts Tagged ‘web design’
More importantly – web design or SEO?
What is more important – Web design or SEO? You might have heard the chicken and egg question during your school days. The same problem that most business people will be in the online world website. And specific answer for this would be appropriate for particular industry or business.
A good graphic designer web design company has always given more attention to web design. They can show more eye-catching website in order to demonstrate their ability to design the best business website. But, when you ask them to show how they got good position in search engines or web directories, common answer would be seo services.
A typical web development company to design web site design along the curve. Websites will look great, content they can copy and paste from corporate websites. These sites will not bring much traffic estimates. Few months later when clients realize that their website is not generating revenue as desired or they have been spending too much on Adwords or other advertising campaign, then they call seo expert to bring their website up in search engine results. By the time your website comes up in search engine results, website needed to be redesigned again. If the site name and content of the page changes, the opportunity to more liberal position.
This is the best way to online business? Number of business owners have been through a similar cycle, a waste of time and money both. All of this on the network in the world, due to customer lack of knowledge less of the gravity. Most important part for business people is to find best suitable website development provider within budget. The funniest thing is when any web development company claim to be an SEO expert, client doesn’t care to check their portfolio. They don’t know how to check search engine optimization work. A number of companies in the web design is displayed as search engine optimization experts themselves, but they sell a number of other options, through their service. The company can not do their own websites appropriate search engine optimization, in order to allow them peace of mind for others the perfect search engine optimization?
Web designer who doesn’t promote website SEO as a part of the website design will loose clients who want their website optimised for search engine from very first day. In the same way, if any commercial decision to abandon the project web page design, web development company This is not a search engine optimization expert, chances are they do not get more money and time to properly output.
Using Humor To Make Your Message Go Viral
A study by Sharpe Partners, an interactive marketing agency, revealed that 89% of adult Internet users in America share content with others via e-mail. This is excellent news for those companies who use self-propelling “word-of-mouse” e-mail techniques to sell their products.
The study generated some interesting results regarding the type of content that is most often forwarded, as well. The most popular content is humorous material.
The second most popular category is news, followed by healthcare and medical information, religious and spiritual material, games, business and personal finance information and sports/hobbies… in that order. So it is easy to see that humor is the best content for your viral e-mail campaign.
Cartoons, jokes and funny video clips are among the things that can be added to an e-mail to insure that it will go viral. People will want to pass along something that makes them laugh.
They are a lot more likely to hit the forward button and send your email to their friends and relatives if it is an “advertainment” rather than an advertisement.
Not along ago, about 35 million people got an e-mail containing a picture taken in Disneyland. It took a minute to see it but there was Donald Duck lying prone in front of the famous Cinderella Castle. The title of the picture was “Bird Flu has hit Disneyland”. It was a viral e-mail advertising Disneyland and used the edgy strategy of making light of what’s serious… and it works.
I’d guess that most people who own a computer have seen that picture… and thus the advertisement for Disneyland. The bird flu epidemic is newsworthy and has the potential to attract an enormous amount of attention to any brand that might, for whatever reason, associate itself with it.
Remember that people are much more likely to share a joke or a funny picture than anything else so you would be well advised to include humor in your e-mail campaign.
Rian Schoeman
SilverFox Web Design
Why Website Surveys are a Benefit to Webmasters
There are many tools available to a webmaster to analyse website traffic, some free like Google’s Analytics that will allow them to monitor the number of visitors, see what pages have been accessed and the length of time visitors have spent accessing the website and a whole lot more.
However, despite the vast amount of detailed information that is available what is missing is anything to tell the webmaster what the visitor was thinking. Did they like the site? Was the layout easy to understand or just plain confusing? Was navigating the website easy and did they find the information they wanted?
A website may be generating sales but why are there some people that are visiting the website and not buying anything? Was it because they didn’t like what was being offered or they couldn’t find what they wanted?
Using online surveys webmasters have a simple and accurate method of answering these types of questions. Direct feedback from the website visitor is straight from the horse’s mouth, no longer is there the need to guess, simply ask each visitor how they found the site and if they were able to find what they were looking for.
With an online survey webmasters can find out:-
- How often do people visit the website?
- How did they reach the website?
- Is their interest in the website for reasons of business or pleasure?
- Was the information they were looking for found on the website?
- How easy was it for them to navigate the website?
- Would they recommend the website to their friends and/or colleagues?
A good website survey will be concise and will collate information that once analyzed will provide valuable information to help improve the website.
An alternative to a traditional survey would be to embed one or two survey questions within the website after specific procedures. For example at the end of the registration process the visitor can be asked if they found the procedure quick and easy; after ordering an item they could be asked if they found the ordering procedure and payment methods to their liking. To avoid regular visitors from being asked every time they visit, the website can be configured so that they are only asked once.
Website surveys take the mystery out of working out what visitors think of a website and using Online Survey Software they are quick and easy to design and once implemented will really become the webmaster’s assistant.
To see a sample website survey please follow the link: Sample Website Survey
New Privacy Regulations For Internet Companies Envisaged – Yahoo Tech
Yahoo Tech has released a report about the efforts of a group of advertising associations to instill a set of rules and regulations to give the consumers the privacy they expect and let marketers keep the freedoms that government intervention would likely hinder.
The main idea behind these guidelines is the provision of transparency in tracking practices and easier opt-out for consumers. The guidelines are being presented by trade associations that represent 5,000 companies – this consortium includes the American Association of Advertising Agencies, Association of National Advertisers, Direct Marketing Association, the Interactive Advertising Bureau and the Better Business Bureau.
An impressive roster, which comprises some of the nation’s largest companies, including Google Inc., General Electric Co., Microsoft Corp., Coca-Cola Co. and Procter & Gamble Co.
The guidelines recommend that companies tell consumers exactly when they’re being tracked, work to educate consumers about web tracking, give them an easy opt out, ensure “reasonable” security for the data they collect, limit how much data they retain and for how long, and get consumer approval before making material changes that would erode privacy protections – particularly in areas such as children’s personal information, financial data and medical records, which all agree require extra levels of security.
Federal Trade Commission (FTC) Commissioner Pamela Jones Harbour weighed in on the proposal:
“Consumers deserve transparency regarding the collection and use of their data for behavioral advertising purposes. I am gratified that a group of influential associations – representing a significant component of the Internet community – has responded to so many of the privacy concerns raised by my colleagues and myself.”
Google Managing Policy Counsel Pablo Chavez talked about the topic on the Google Public Policy Blog:
“When we launched our own interest-based advertising product in March, we worked hard to include several innovative features to give users more control and information — including ads labeled ‘Ads by Google,’ a tool called the Ads Preferences Manager (which lets users view, add, and remove the categories that are used to show them interest-based ads), and the choice to opt out of interest-based ads altogether.”
“One of the key strengths of the principles is the fact that they apply to a broad range of companies participating in online advertising — advertisers, publishers, and ad networks. Of course, for any self-regulatory effort to be effective, there has to be some kind of enforcement process. Between now and early 2010 — when the principles are expected to be implemented — the Better Business Bureau and Direct Marketing Association, two of the groups involved, will work to set up that process to make sure it has real teeth.”
Rian Schoeman
SilverFox Web Design
Search Engine Optimization- 21st Century Advertising
The use of the Internet is ever increasing and undeniably is changing lifestyle in Dubai. Recognizing that this trend in the total population, the key is in Dubai to allow the business organizations in the Internet generally identified as e-commerce. Coupled with this shift in organizational psychology, large advertising campaigns in Dubai are funded to constantly educate and inform the public, which speeds up the general acceptance of online marketing as a mean of business transaction. You too as an organization can adopt search engine optimization to gain competitive advantages over your competitors. Represented in the information age of the Internet and World Wide Web, the language has changed from a line on behalf of the more than 1000 kinds of English language. As a natural outcome, multilingual Web sites have become a common ground for internet marketing for people across national boundaries especially in Dubai-a multinational divers emirate On the Internet, Web users spend more time and come back more often to the Web sites that are in their native language and appeal to their cultural sensibilities. In Dubai, Visitors to a Web site would stay twice as long if the content on the Web site were available in their own language. They are willing to buy things online, an increase of at least 4 times, if the site is localized to meet their need for a thorough study of the product and company.
Its broad sense, the Internet revolution is a great engine of economic growth of Dubai economy. The first time in recent history, power and charm of a small start-up companies, far more than setting up a company in Dubai. In view of the public’s willingness to invest in Internet-based start-ups, and its stock price soar in Dubai. Interoperability and openness are the two key advantages for the development of Web design services in Dubai. Norms of open network services to encourage software developers to create flexible and customizable Web application standards based on Web services in Dubai.
Implementing SEO services in Dubai means that you will be able to improve your business by having more presence over all major search engines than ever before. It will make possible to offer a larger customizable range of products, enable streamline operations, reduce overhead costs and introduce more stability into the organization in Dubai. Always maintain these benefits with the organization’s business objectives is the first choice of service providers to your customers.
